Tag: demographics

Your Best Customers… Part II

In the spirit of yesterday's article, I thought I would do a little unscientific test today. So I spoke with three random people (I said it was unscientific), and asked…
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Predicting Buyer Behavior…

"Past behavior is a good indicator of future behavior." Over twenty years ago, I wrote this simple sentence. Along with two others, it served as a foundation when I launched…
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Can I Be Direct…? Part IV

It's 1959...; this poor gal's juggling eighteen things and managing multiple deadlines. The phone is ringing off the hook... that's good. But junk mail is pouring in at the rate…
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