Tag: emerging technologies

All The Same…? Part I

So, a while back I attended a mini-seminar by an expert (consultant) on the internet, and it's effect on turning your product or service into a commodity... whatever it may…
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Hitting The Target… Part III

Although cable television had been around for decades, the 1980's saw its entry into the mainstream. The attraction was two-fold. First, we now had 24 hour news and entertainment on…
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How we do, what we do…

I was asked the other day about our marketing plans as we launch our practice. Actually, the question revolved around the topic of new and emerging media, web-based marketing, and…
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Extraordinary And Awesome Times…

There is no doubt that we live in extraordinary times... awesome, really. Yes, I know... there's trouble in high places... and some low places as well. There's concern over prices…
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Powerful Connections…

Three or four years ago, after hearing so much about social networking and it's potential impact on small business marketing, I needed to find out what the buzz was all about.…
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Which Way To Go… ?

The story you are about to hear is... well, you know it's true. The names have been changed so you can plug in your own... Monday morning. All six incoming…
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What’s Your Story?

So, how often would you advertise if it cost you next to nothing? Or would you prefer PR releases for the same price? Okay, you got it... Imagine this... The…
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It’s Just A Fad…?

A New York Times article dated March 1, 1901 shocks us with the news that "Farmers in the country adjacent to Chicago are taking up the automobile fad"! Just what…
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