Tag: market

Better Networking… Part IV

Posted on by Steve Buelow

So, if the purpose of networking is to build a network, then what is the purpose of building a network? The majority of the time that I ask this question…
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Better Networking… Part III

Posted on by Steve Buelow

In my experience, the top three reasons small business owners cite in not wanting to attend networking events are: 1) They have other uses for their time, but feel an…
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Better Networking… Part II

Posted on by Steve Buelow

As I mentioned yesterday, networking is one of your most powerful tools in creating influence for your business. I find, however, that most small business leaders that I speak with…
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What Is Your Position…?

Posted on by Steve Buelow

For the third time in as many days, I was privy to a discussion between small business owners and marketers which revolved around the topic of 'positioning'. These conversations were…
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Can I Be Direct…? Part V

Posted on by Steve Buelow

So, the question comes up... with the ease of connecting through e-mail, social networking sites, and other online media, does traditional or direct mail have a place anymore? Well it…
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Can I Be Direct…? Part IV

Posted on by Steve Buelow

It's 1959...; this poor gal's juggling eighteen things and managing multiple deadlines. The phone is ringing off the hook... that's good. But junk mail is pouring in at the rate…
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Is It Really Time To Hunker Down…?

Posted on by Steve Buelow

As it gets cold again here in Wisconsin, I find myself thinking back a few months to when it was just getting warm again in Wisconsin! The Friday before Easter…
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Are Your Terms Killing You?

Posted on by Steve Buelow

"We've got some cash flow issues, and I'm really getting concerned... especially now with the credit crunch", a small business owner related. "What's the average age of your receivables?" I…
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