Although cable television had been around for decades, the 1980's saw its entry into the mainstream. The attraction was two-fold. First, we now had 24 hour news and entertainment on…
So, the question comes up... with the ease of connecting through e-mail, social networking sites, and other online media, does traditional or direct mail have a place anymore? Well it…
Yesterday I wrote that in regard to the potential applications for small business marketing, I was not initially impressed with social media in general, or social networking in particular. In…
So, how often would you advertise if it cost you next to nothing? Or would you prefer PR releases for the same price? Okay, you got it... Imagine this... The…
Okay, so the car is packed... phone's charged... GPS is programmed. Just one quick check of the house, and yup... you're ready to go. Oh yeah, just one last thing...…