Tag: networking

A Little Margin, Please…

Ten years ago or so, I was waiting for a flight from... I think it was probably Chicago or Minneapolis to Denver or Phoenix. Oh well, I guess it's not…
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Better Networking… Part V

Want to eliminate the 'waste of time' and 'weak ROI' issues from your next trade show or networking event? Well, of course... we all do. May I suggest that in the future,…
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Better Networking… Part IV

So, if the purpose of networking is to build a network, then what is the purpose of building a network? The majority of the time that I ask this question…
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Better Networking… Part III

In my experience, the top three reasons small business owners cite in not wanting to attend networking events are: 1) They have other uses for their time, but feel an…
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Better Networking… Part II

As I mentioned yesterday, networking is one of your most powerful tools in creating influence for your business. I find, however, that most small business leaders that I speak with…
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Better Networking… Part I

So I'm speaking with a small business owner when suddenly the subject of networking comes up. "Oh, shoot... that reminds me..." he says. "I have a networking function that I…
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What Is Your Position…?

For the third time in as many days, I was privy to a discussion between small business owners and marketers which revolved around the topic of 'positioning'. These conversations were…
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Powerful Connections…

Three or four years ago, after hearing so much about social networking and it's potential impact on small business marketing, I needed to find out what the buzz was all about.…
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