Can New Media Keep ’em Honest? Part I

Leadership Marketing

Back in the days when politicians went from Point A to Point B by rail, giving speeches off the back end of a train, I suppose it was easy to tell their assembled audience whatever it was they thought it needed to hear.

When speaking to a local Labor organization in one town, and a group of Business Executives in the next, it was quite possible that neither would ever learn what the other was told.

In that era, many an elected Official made a living under the banner that you could fool some of the people all of the time, and all of the people some of the time… and I suppose, many still make a living in the same manner today.

But here’s the rub… it doesn’t need to be that way.

New Media has all but eliminated Big and Traditional Media’s grip on information, and a truly informed electorate, regardless of their political persuasion… need not be so easily fooled.

But now, I must clarify… because you see, this is not an article about politics.

On the contrary, this is an article about the inseparable role of Leadership and Integrity in Business and Marketing.


So, what’s with the political opening monologue, you ask? After all, you say… it seems apparent that Leadership and Integrity have almost nothing in common with Politics!


Sadly, you pretty much nailed that one… however, it’s not just the politicians.

We’ll look at Business and Marketing… next time.


Until then, I look forward to hearing from you.


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