Category: marketing

Combine the power of your team with online media… reach your buyers directly, without breaking the bank.

Not Rocket Science, Just Marketing… Part I

Rebecca is a dance instructor who helps people live again. There... how's that for an introduction! When we met last week, she was talking about taking some time off... maybe…
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Who’s Afraid Of A Little Change…? Part II

A few months ago, I wrote about an insurance agent I met while on a cross country flight. It seems his entire staff, along with his forty year practice, was…
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I Think I’ve Heard This Before…

The story you are about to hear is true... but Bob's name has been changed in order to... well, you'll understand in a minute. ******************************************************************** Walking to my car the…
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Unbelievable…

So, here's a story from A DECADE AGO that still brings a smile to my face every time I think about it. Need proof? I'm smiling right now... see? Back…
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The Effect Of Cause…

A few months ago I was speaking with a friend who's really on fire for her mission in life. Not only is it a reason for getting out of bed…
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Cleaning It Up… Part III

I don't know when it started. Maybe it was the fact that my grandfather was a craftsman extraordinaire... or maybe it was the line from my favorite television show in…
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Cleaning It Up… Part I

In 1954, as Walt Disney was beginning work on 160 acres of orange groves and walnut trees, he envisioned a place that would be as attractive to adults as it…
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Competitive Advantage or Slick Packaging..?

The other day, I quoted Jaynie L. Smith on my Twitter home page saying that, "Without a competitive advantage, price becomes your only differentiator." I immediately received several messages affirming the statement... and…
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Great Time To Be Alive!

So, as part of a decision I made two weeks ago to improve upon my generally good health and physical fitness... I have been out walking each of the last…
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Oh… Really?

Okay, so a few hours ago I read yet another story from the national press about how Brett Favre will be forever hated by Cheeseheads everywhere, if... he follows through…
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