Tag: solutions

Better Networking… Part IV

So, if the purpose of networking is to build a network, then what is the purpose of building a network? The majority of the time that I ask this question…
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What’s So Difficult About This?

Imagine this: A company knowingly puts out a tainted product that sickens six hundred people and kills about a dozen more. So what do they do? Meet with the families?…
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Unlikely Competitors… Part IV

Competition that is right out front is pretty easy to identify. These are other service businesses that provide similar solutions to exactly the same challenges that we address with our clients.…
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Unlikely Competitors… Part III

If you manufacture computer screens... or coffee cups, step ladders... or any other product from feather dusters to construction equipment... it's pretty easy to figure out where your main competition…
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How’s Your Vision…? Part II

As small business owners and leaders, not only are we charged with creating the vision for our organization... but also for ensuring that the vision becomes a reality. It is…
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Do You Know Your ABC’s…? Part II

Okay, so if we are committed to assembling a marketing dream team in 2009, we better get started. The core of the team is going to be... the team. Oh...,…
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The Freedom To Fail…

Albert Einstein is credited with saying that “We can't solve problems by using the same kind of thinking we used when we created them.” I agree completely. In fact, it…
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Can I Be Direct…? Part III

You don't like spam. Neither do I..., and neither do our potential customers. Spam is simply junk mail... electronically or otherwise. Spam annoys. So, here is easy advice; don't spam...,…
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I Wonder What’s His Angle…? Part II

Yesterday, I wrote of thoughts that were inspired while watching one of the classic movies of all time.  You can scroll down to read it, or just click here to…
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